Why do some succeed in a down, small-town, or rural market – insert your limitations here – while many others don’t? Maybe we’re really asking, “Who can I copy? What do I have to do to succeed?” Most likely someone in your community/market/situation is succeeding the way you’d like? But how?
In this video, I’m going to tell you how your business is like a sail boat and you’re the wind. But don’t worry, I’ll try not to take the metaphor overboard.
The first step in solving a problem is identifying there is one. Could you be procrastinating and not even know it?
Often when I talk to a business owner who feels like they aren’t getting as much of what they want as they’d like, they tell me about all the things they should or need to be doing to get there. So if you know that, why isn’t it working?
I’m sure every small business owner has been told that the number one reason small businesses fail is lack of revenue. That probably comes as no surprise, but if you understand that revenue is a symptom and not a cause then you probably are still left wondering how to solve the problem.